Inspirations for You.
For over two decades, one of the most rewarding aspects of my career has been inspiring and motivating my teams. Each day, through our daily briefings, I shared a vision of what is possible, empowering both my team and myself to excel.
My unwavering passion for inspiring others has been a driving force behind our success, leading my teams to achieve numerous international accolades, including the prestigious Forbes Five-Star rating.
Through this Spa & Wellness Blog, I aim to continue inspiring spa professionals to reach new heights of success. My goal is to spark ideas and actions that will naturally elevate and enhance your spa.
Take a productive break to read and enjoy these insights. Allow yourself to reflect, review, and refine your vision, paving the way for even greater success in your spa journey.
Emotional Wellness for Success.
When I started my career in the spa and wellness industry over 20 years ago, emotional wellness simply wasn’t part of the conversation. Spa menus were clear, structured, and very physical: Swedish massage, aromatherapy, facials, body wraps, hydrotherapy. Success was measured in occupancy, treatment counts, and retail sales - not in emotional impact or nervous system regulation.
Back then, the idea that a guest might come to a spa because they felt emotionally overwhelmed, mentally exhausted, or disconnected from themselves would have sounded almost… out of place. Wellness was something you did to the body, not something you consciously designed for the mind or emotions.
And yet, looking back today, it feels obvious.
After two decades in this industry, across luxury hotels, resorts, independent spas, and wellness concepts, the shift has been profound. Guests have changed. Their lives have changed. And so have their needs. What we are witnessing now is not a trend, but an evolution of wellness maturity.
Today, emotional wellness has become a decisive factor for guest satisfaction, loyalty, and the long-term success of spa and wellness destinations.
